Outside of client work, I stay closely connected to what first sparked my interest in health and wellness design — the power of movement to transform lives.

As a member of Herne Hill Harriers, I’m not just running. I’m designing. From creating high-vis winter kits for our youth squad to stay safe through cross-country season, to building club spirit through social content and promotional gear, I bring the same care, creativity and user-centred thinking I apply to digital health into the real world.

This is where design meets purpose — and where sport, safety and storytelling come together.